job description - Senior Brand Manager
All strategic and brand activities to achieve consumption, growth, sales, profit and marketing objectives.- Set and deliver 1-3 year portfolio led strategy.
- Lead the development of the marketing and communication strategy and plan by understanding business strategy, consumer and customer insights.
- Enhance brand equity and consumer experience.
- End to end P&L management and profit protection, stock forecast accuracy, management of A&P investment and ROI.
- Communicate effectively with all levels of the organization.
- Identify and resolve any issues or risks related to marketing governance.
Qualifications and skills
Essential
- A university degree with postgraduate qualification in Marketing, Communication or Commerce.
- Minimum 7 years brand management experience at Multinationals managing sizeable brands.
- Excellent strategic marketing skills, consumer understanding, strong P&L management & budgeting, cross-functional relationships and teamwork, decision making and accountability, demonstrated history of delivering results.
Preferred
- High performance culture
- Brand purpose & storytelling
- Team leadership
- Consumer first
- Customer focus
- DComm
- Understand Regulatory environment
- Governance, Risk and Controls
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About the company
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Haleon is a healthcare facility leading as the world's best provider of specialist oral health.