job description - Marketing Manager
- This is a full-time on-site role for a Marketing Manager. Our client requires the service of a Marketing Manager who will be responsible for Identifying target markets, establish positioning, and create marketing strategies with clear goals across various channels and market segments.
- Lead the implementation of marketing programmes from end to end, utilizing internal assistance and encouraging cooperation.
- Create effective plans, examine customer insights, consumer trends, market data, and marketing best practices.
- Create, manage and carry out analytics reporting across numerous platforms, extracting essential data for next campaign development and go-to-market plans, along with formal proposals and advice on methods.
- Partner with email, performance marketing, and web teams to design, test, and evolve lead nurturing tactics.
- To fulfil goals for all advertising and public-facing communications, including print, digital, and video assets, assist in developing creative briefs and providing creative direction.
- Create and carry out multichannel campaigns that span the prospect and customer lifecycles, making sure that all channels' messaging and communications are in sync.
- Establish budget parameters, take part in events, record business operations, manage material and updates for internal and external touch points, and assist sales.
- Compile market and customer data to inform outreach efforts, boost customer conversion rates, and produce more qualified leads.
- Use tracking and data to determine the efficacy and impact of current marketing campaigns, then optimise.
- Discuss marketing programmes, plans, and budgets with top leaders and present
Qualifications
- Bachelor's Degree in Marketing, Business Administration, or related field
- Marketing skills such as creating marketing strategies, managing social media accounts, and market research
- Experience creating content for marketing materials
- Project management skills such as managing budgets and timelines
- Excellent written and verbal communication skills
- Ability to work in a team and independently
- Experience in the consulting industry is a plus.
Report
About the company
88 followers
Follow
Improving business processes and enhancing productivity