Digital Marketing StrategistZoomPlus Digitals

• Ensures all social media accounts are effectively managed according to brand management standards and social media policy.
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
• Develops creative, top-on-trend, engaging, creative and innovative content to increase brand visibility and to promote brand-focused messages.
• Measure and report performance of all digital marketing campaigns, and assess against sales goals (ROI and KPIs).
• Brainstorm new and creative growth strategies.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Work closely with the Sales team to develop pre-sale proposals and identify upsell opportunities.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Manage the launch of new features towards the goal of higher ROI for publishers.

Qualifications

• Minimum of a OND in Computer science and Digital marketing.
• 1 - 2 years social media experience working with a medium to large scale corporate organization.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• Must have good knowledge of social media platforms, web proficiency, copywriting, content creation, brand marketing etc.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences, sales leads and devising digital campaigns that engage, inform and fetch leads.
• Experience in optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools and ad serving tools.
• Experience in setting up and optimizing digital display Ads campaigns.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Proficient in the use of computer and Excellent relationship management skills