Digital Marketing ManagerInspire Community Network

• The Digital Marketing Manager will be responsible for developing, implementing, and overseeing the digital Marketing Campaign for the organization.
• Your job roles will include promoting brand awareness and driving traffic to the ICON and IBOM Art and Book Festival website.

Description of Duties

• Plan and execute all digital marketing functions including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns
• Identify trends and insights, and optimize trends and performance based on the insights.
• Brainstorm new and creative growth strategies.
• Strong knowledge of Google AdWords, Content Management System, Photoshop, InDesign, Facebook and Twitter algorithm management, Microsoft office packages.
• Constantly make noise on our digital platforms in a bid to drive traffic and increase visibility using relevant digital Marketing tool
• Develop, update, advance and Manage project website
• Find, target and gain massive digital audiences
• Manage Social media campaign, content calendar, and maintain/ develop project content amongst others

Requirements

• A First Degree
• 2 years experience in digital Marketing with visible evidence
• Content creation/ Writing skills ( Video-making is an added advantage)
• Excellent Communications, interpersonal and organizational skills
• Ability to work with a team
• Ability to work in a fast paced environment and remotely
• Must have at least 500 followers in all Social Media handles

Skills / Experiences:

• Experience using Google Adsence
• Content Creation skills
• Social Media Marketing Skills
• Web Design and Management
• Digital Branding and Publicity
• SEO, SEM and CRM Skills
• Google analytic skills
• Basic Designs Skills