job description - Digital Marketer
- An experienced Digital Marketer who can plan and manage all of our digital marketing channels and campaigns.
- You will report to the Marketing Director and contribute to the organisation’s marketing strategy to increase customer sales and engagement.
Responsibilities
- Create and manage content for [Company X]’s social media, emails, and other forms of digital communication
- Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns
- Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
- Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
- Develop and monitor campaign budgets
- Stay up to date on the latest social media trends, and implement them in [Company X]’s marketing campaigns
Requirements
- Must reside in Lagos Island (VI, Lekki and its environs)
- Proven experience managing a digital marketing function for an organisation
- Strong track record implementing successful digital marketing campaigns
- Experience using content management systems
- Knowledge of website analytics tools, for example Google Analytics
- Experience in setting up and optimising Google Adwords campaigns.
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