Product Manager, Current and Domiciliary Products at First Bank 

JOB TITLE: Account Relationship ManageProduct Manager, Current and Domiciliary Productsr

JOB LOCATION: Lagos

JOB DETAILS:

• Managing day-to-day portfolio activities, analyzing sales methods and costs, facilitating project reviews and analyzing key performance indicators.
• Managing current and domiciliary account variants which involves constantly evaluating the effectiveness of the product, design contest/initiatives/value build up in existing accounts and make necessary changes in the product depending on the market requirement.
• Support Branches, SBUs, Sales and Channels by providing product clarifications whenever inquiries are made.
• Support low performing Strategic Business Units in resolving their issues and providing product solutions thereby bringing them up the curve.
• Knowledge Management – Designing and update of Frequently Asked Questions (FAQs) and uploading the same on the portal to assist business units.
• Delivering training to our internal customers (Branch/Sales/Channel to meet the needs of the customer and thereby increased balances.
• Work with Treasury Department on the interest rates for domiciliary accounts to ensure our rates are highly competitive
• Design value proposition for individual segments such as mass market, affluent and HNI customers to ensure increased product intake and liability growth.
• Develops and monitors specific marketing campaigns (working with other relevant teams) to leverage market opportunities to ensure growth of low-cost current and domiciliary liability portfolio
• Drive and implements Bank-wide strategies to ensure product uptake, increase share of the wallet as well as increased Top of the Mind Awareness (TOMA)
• Leverage on partnerships and marketing campaigns to drive customer loyalty to achieve customer retention and on current and domiciliary portfolio growth
• Drive product development and management of current and domiciliary products to achieve product optimization and Profit generation.
• Cost control management and income maximization on current and domiciliary products to drive revenue generation
• Ensure resource planning and coordination for proper and timely job execution 
• Ensure external and internal resource management to ensure expenditure is in line with the business plan.
• Mine and pool customer data to track behaviors and design new initiatives for engagement 
• Engage EDMTA and M&CC for Online marketing to enhance customer acquisition.
• Data mining and interpretation for business development.
• Responsible and accountable for risk management of the business.
• Work with the SBUs to identify new markets that present opportunities for Business.
• Consistently review the existing Products (Weekly, Monthly, Quarterly and Annually).
• Attend and make presentations at various SBUs monthly/quarterly performance review sessions. 
• Timely preparation and dissemination of performance report, research and analytics.
• Preparation of Business requirement documents for new initiatives on existing and new product development.
• Ensure the profitability of existing and new products. 
• Attend and supervise User’s Acceptance Test (UAT) sessions and ensure that test results conform with approved products terms and conditions. 
• Oversee Consumer Products life cycle, from inception to launch, to evaluation and refinement. 
• Develop & implement strategies for the effective monitoring/tracking of Products.
• Work closely with M&CC, SBU and other stakeholders to ensure the products are highly visible to both internal and external customers.

Requirements
Education:

• Minimum Education: First Degree in any relevant discipline. Post graduate qualification in Business Administration and related certifications in Digital Product Management, Business & Data Analytics would be an advantage.

Experience:

• Minimum experience: 2 years of general banking experience.

Key Competency Requirements
Knowledge:

• Extensive knowledge of competitor products and their application
• Banking structure, policies and procedures.
• Core Business Processes
• Data Gathering and Analysis
• Regulatory Compliance
• Project Management -Agile Methodology 
• Banking Operations
• Extensive knowledge of FirstBank’s services/products
• Relationship management

Skill / Competencies:

• Ability to evaluate needs of customers, and determine what products or service would best serve those needs
• Interpersonal skills
• IT and Computer appreciation
• Communications skills (written and oral)
• Selling and marketing skills
• Must be self-solution driven, proactive and have acceptable knowledge of the business environment
• Attention to details 
• Reasoning and Analytical Skill.
• Performance Measurement & Assessment Skill
• Supervisory Skills

HOW TO APPLY
To apply for the ongoing First Bank job opening, visit the job APPLICATION PORTAL to submit your application!